SASO's Marquee Experience Unveils Star-Studded Line-up, Luxury Partnerships And Unforgettable Experience For Hollywoodbets Durban July 2026

Award-winning marquee returns with a historic MaXhosa Africa fashion showcase, premium hospitality experiences and an all-star entertainment line up.

As anticipation builds ahead of the Hollywoodbets Durban July on Saturday, 4 July  2026, Saso's Marquee Experience has officially unveiled its full entertainment line up, luxury experience and premium partnerships that promise to deliver an unforgettable
celebration of culture, fashion, music and hospitality.

Returning after being crowned Best Marquee at the 2025 Hollywoodbets Durban July, Saso's Marquee Experience once again aims to set the benchmark for premium hospitality and entertainment, bringing together some of South Africa's most celebrated brands, artists and cultural pioneers under one roof.

Inspired by this year's theme - “Country Allure”; and marking its place as The African Frontier, guests can look forward to a sophisticated celebration of African excellence
where luxury, heritage, creativity and contemporary culture converge in one immersive experience.

Leading this year's entertainment programme is global Amapiano trailblazer Kabza De Small, joined by an impressive line-up that includes DreamTeam, IAMBUKO, Funky QLA, DBN's Finest, K.O., Sykes, GoldMax and DankieBoy, LeSoul, Benny Maverick, DJ
Feel, Louis Ribs and SnowDeep.

Adding a unique cultural highlight to the day will be acclaimed performer Zawadi Yamungu, who will deliver a specially curated Stella Moment in partnership with Stella Artois. Known for celebrating African heritage through powerful storytelling and performance, Zawadi's appearance will honour identity, culture and African excellence through a captivating live showcase.

Guests can also look forward to a signature Moët & Chandon moment hosted by DreamTeam. The exclusive performance will see the group joined on stage by Donald and Loki, alongside additional surprise guests and perhaps an anticipated music appearance as they perform classic hit singles - creating one of the day's most
anticipated entertainment experiences.

Beyond the music, Saso's Marquee Experience will make fashion history through its partnership with MaXhosa Africa. Fresh from continuing its global rise and international acclaim, MaXhosa Africa will present its first-ever fashion showcase in Durban and at
the Hollywoodbets Durban July.

The showcase marks a significant cultural moment for both brands and will see MaXhosa Africa bring its celebrated design aesthetic and distinctive storytelling to race day. In addition to the runway presentation, the brand will play a key role in styling
elements of the marquee, transforming the space into an immersive expression of contemporary African luxury. "Winning Best Marquee last year challenged us to think even bigger," says Saso. "This year we're bringing together some of the best partners, artists and creatives in the country to deliver an experience that celebrates African excellence in every form. 

From fashion and music to hospitality and culture, every detail has been intentionally curated to create something truly special."
Bringing the experience to life is an exceptional portfolio of premium partners, each contributing to the luxury offering that has become synonymous with Saso's Marquee Experience.

As a partner, Stella Artois will deliver elevated hospitality moments throughout the day, reinforcing the art of hosting and bringing people together through shared experiences. As the Official Champagne Partner, Moët & Chandon brings its signature spirit of celebration throughout the marquee, building on the recent South African launch of Moët & Chandon Ice Impérial by Pharrell Williams and celebrating the joy of being together.

As the Official Cognac Partner, Hennessy brings its globally recognised legacy of craftsmanship, culture and excellence to an experience designed to celebrate achievement and aspiration.

Mercedes-Benz will ensure guests arrive in style to Saso's Marquee Experience in the luxury and comfort synonymous with the iconic automotive brand. Further enhancing the hospitality experience: Unilever’s Food brands Rajah, Robertsons, Aromat, Knorrox and Knorr will collaborate to showcase a “Curated Flavor” experience that celebrates the beauty of our local cuisines using South Africa’s number one food brands. 

The offering has been masterfully crafted by Chef Thuladu and Chef Sifiso Gwala as a culinary experience that is born out of a deep love of community, and South African storytelling through the plate. Laureen Nonhlanhla Mxoli, Earned Media & Influencer Marketing at the Unilever Food Business Group, said it’s an immersive experience they couldn’t miss - as taste makers descend on South Africa’s playground to see, taste, touch, smell, the award-winning marquee. Meanwhile, Red Bull joins the experience as an official partner, helping power a full day of world-class entertainment, culture and celebration.

Together, these partnerships create a uniquely African luxury experience that blends fashion, hospitality, entertainment and cultural storytelling, further cementing Saso's Marquee Experience as one of the most sought-after destinations at this year's
Hollywoodbets Durban July.

As tickets move fast and demand continues to grow, guests can look forward to experiencing award-winning hospitality, luxury fashion showcases, premium culinary offerings and world-class entertainment that earned Saso's Marquee Experience the
title of Best Marquee in 2025 are encouraged to secure their tickets before they sell out.

Saso's Marquee Experience takes place on Saturday, 4 July 2026 at the Hollywoodbets Greyville Racecourse in Durban.

Tickets are available now at TicketPro.
Be sure to follow @sasosmarquee for all updates.